It would be great to see something like a dvd, which you could buy and get some ingame item(s) or which you could download at discount price. Or get both in a combo package.
On the dvd, there could be something like an introduction to the lab, for people who live far away from the lab (like me) and want to know what it is like.
There could also be a few artists, learning the basics of flash
Jason teaching about backgrounds
Milton teaching about making concepts
Steven teaching some flash basics as well as photoshop basics.
There could also be some downloadable base template for some games on it.